This ad the target audience is clearly little children. First notice who is on the ad, its all kids, therefore kids are going to look at the ad because they see other kids on there having fun. Also look at the colors used on the ad. There are bright blue colors, bright pink, bright yellow all colors that usually attract children. Also on the top there are names of various companies children relate to. For example, there is Disney, Nintendo, Hot Wheels. Those are all brands that kids know and like. And lastly the Text, they made the important things big so that the kids will read it, like FREE GIFT CARDS. All the kids will do is read that not the fine print about the details of the card.
Yes, you can definitely tell that this ad is created for children. The use of vibrant colors, such as blue, red, and pink create a fun environment that appeals to kids. Also the addition of the toys and a star wars gift definitely appeal to children.
ReplyDeleteI feel like this is targeted more on parents than they are kids. Since its a gift card I don't know how many children these days actually think of saving money while they shop, they just want the toy straight up.
ReplyDelete